The free book, for Shopify store owners
The Second Order
Why the customer you already have is the cheapest money in your store.
- There's a deadline on every first-time customer, and it's a real date you can find
- Your product keeps the clock, not your marketing calendar
- The next sale is already written in your order history
- Most second orders should cost you nothing to win
- All of it is a machine that gets more valuable every month you own it
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Hello Different · Retention Library
The
Second
Order Charlie Sweeney
Second
Order Charlie Sweeney