I build email for Shopify brands: lists past 50,000, stores doing $100k to $1m+ a month. Most people who buy once never buy again, and most of that is fixable. Here's how working with me goes.
Most of your customers never make it to a second order, and nothing tells you where you lost them.
The invoices keep coming, and you couldn't say what you'd be left with the month you stopped.
The plug-and-play flows send on someone else's schedule, not on how your customers actually buy.
Before you give anyone your email budget, including me, ask one question: what happens when I stop paying? If the honest answer is that everything stops, you're renting. My answer, for everything on this page, is that nothing stops.
Eight weeks to build every email your store needs to bring customers back, with me checking your work each week.
My team and I build every email your store needs, timed by your numbers, then hand over the keys.
One working session that maps exactly which emails your store is missing and what each one is worth, so you pick a path with certainty instead of a guess.
Not a pitch, and not generic advice. A working session on your actual store, with everything written down and yours to keep.
And two free things, whenever
The Second Order explains the whole idea: why the second purchase decides your margins, and how to win it. If you read one thing of mine, read this.
Read it free →A room of store owners building and running their own email. Real numbers on screen every month, help when you're stuck, no invoice attached. Join before you buy anything; that's what it's for.
Join free →Lift in welcome-flow performance, guiding parents from first purchase to lifelong community across AU & US.
Increase in attributed revenue in three months. Email that feels as personal as in-store.
Klaviyo revenue in three months. From inconsistent emails to a confident, internally run system. That last part is the whole point.
I run Hello Different, an ecommerce email agency in Sydney, and everything on this page comes from the same playbook we use on client stores. I built this side of things for owners who'd rather own their email than rent an agency, including the ones who'll never hire us. That's the point.
That's the window these emails are built to win, and it only works if they exist. Build them with me, or have them built. Either way, you keep them.